Sorry Layla

All things to all people! Imagine how exhausting it is to try to live up to that hype.

The keys word in this charade is “hype” because being everything to everyone impossible. If you don’t believe me, just ask Layla.

You’ve heard come-on before. “We have it all. We can do this. We can do that. We can build it. We can make it. We got it. We can find it. We can order it.”

People who seem intelligent keep pushing this myth over and over again. Then again, people who should know better keep falling for the fib.

The latest buzzword around this fiction is “omnicompetent” which is a new tech world merit badge. It gets sewn on right next to “multitasker” with room left for some pips.

Just because they’re selling doesn’t mean you have to buy.

Caveat emptor.

About the author: I am Stephen Kennedy, an experienced photographer with more than 2500 completed sessions in all 50 US states.

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